Rassegna su microblogging e affini, questo giro con più attenzione sul fronte Location Based Social Media

Segnalazioni relative a Twitter:

• 5 Big Twitter Trends to Follow Right Now – As Twitter celebrates its fourth birthday, we thought it appropriate to take another step back from the day-to-day happenings of the Twitterverse and analyze some of the bigger trends. There are many indicators that can clue us in to what’s in store for the social network.

• 21 Tips for Using Twitter for Business – Last year, Forbes magazine assembled a visual list for its Top 21 Twitter Tips to showcase business examples on how to use Twitter for marketing, service, sales, and ideation. The original compilation served as inspiration for a new list, one that helps businesses of all shapes, sizes, and focus embrace not only Twitter, but all relevant social networks. While many examples and quotes remain the same, the list is modified based on my observations and personal experiences.

• Twitter Italiano – Crescere nel Mondo – Salve, il mio nome è Matt Sanford e sono l’ingegnere capo del team internazionale per Twitter.‬ ‪Trascorro molto tempo a pensare agli utenti di Twitter che si trovano al di fuori degli Stati Uniti. I primi utenti di Twitter sono stati i nostri dipendenti e i loro amici, in gran parte residenti nella zona in cui sorge il nostro ufficio a San Francisco.‬ ‪Oggi siamo una rete di informazione globale, con un ecosistema di sviluppatori meraviglioso e con un sito web disponibile in sei lingue..

• Kirghizistan, la premier è su Twitter “Posso farmi sentire solo via Internet” – Roza Otunbayeva racconta il caos e posta gli annunci ufficiali in Rete. I blogger: «Ora non dimenticateci»

• Twitter Acquires Cloudhopper, Looks To Become Highest Volume SMS Program Worldwide – Twitter announced this morning its acquisition of Cloudhopper, a startup it hopes will help it “become one of the highest volume SMS programs in the world.”

• 10 Dos and Don’ts for Brands on Twitter – When it comes to Twitter (Twitter) and brands, consumers who are also Twitter users have plenty to say on the subject. We’ve interviewed a few folks, analyzed a couple of streams, and come up with ten common, recurring requests and complaints from users who’ve engaged with brands on Twitter.

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Relative a Foursquare e alla “febbre” di quest’ultimo periodo sui servizi social legati alla posizione geografica:

• Location-Based Social Networks: Delightful, Dangerous or Somewhere in Between – Are location-based social networks privacy disasters waiting to happen? Or are the supposed “dangers” simply being overhyped by those without a thorough understanding of what these new networks can and cannot do? Today, these questions are the subject of a serious debate among early adopters – the group of people who are first to sign up for and try out the latest technology innovations, testing everything from iPads to mobile apps.

• ShareThis Adds Real-Time Streaming to Share Tool – The sharing service ShareThis is familiar to lots of Internet users — thanks to its popular plugin and sharing buttons. Now the service is introducing ShareThis Stream, which adds a real-time and social element to what is being shared by your friends and other ShareThis users all over the web.

• Location Based Social Media – The Next Battleground? – You’ve no doubt heard it before that location is the next big thing. It’s about to get much bigger. With Facebook about to announce new location-based features at their developer conference late this month, location is about to take a giant leap forward.

• The Future of Location Based Applications – Foursquare and Gowalla are great. I just can’t help but think that they simply are not going to make it. While Foursquare has been the darling of a lot of media and bloggers out there (also maybe in talks with Yahoo) it has one glaring issue…

• Two-Thirds of iPhone Users Now Use Location-Based Services at Least Once a Week – While services like Gowalla and Foursquare still haven’t become household names outside of the early adopter market yet, the technology behind these apps is now solidly mainstream. According to a new survey by the Mobile Marketing Association (MMA), about two thirds of iPhone owners now user location services at least once a week. Taking all cell phone users into account, 22% of adults between 25 and 34 use location services at least once a week, mostly to locate nearby points of interests, shops and services.

• If Location Apps are Games, How’s the Gameplay? – One of the motifs you keep coming across when reading about Foursquare and Gowalla, the mobile location apps, is that they are games, and the games are fun. The most important thing when it comes to gaming is the most subjective, whether the players are having fun. But it’s not the whole story. Were these apps structured to have gameplay, a through-line with obstacles and rewards? Are Foursquare and Gowalla, and apps like them, games by design? And if so, is the gameplay good?

• On Locational Privacy, and How to Avoid Losing it Forever – Over the next decade, systems which create and store digital records of people’s movements through public space will be woven inextricably into the fabric of everyday life. We are already starting to see such systems now, and there will be many more in the near future.

• Gatsby + Foursquare: Find Friends or Enable Stalkers? – Such is the power of social media that a query on Facebook via Friendfeed, from an online friend I’ve never met despite college and social circle overlaps, led to discovering Gatsby, a location-based social recommendation service that works off the Foursquare mobile social platform. Gatsby looks at check-in data from Foursquare, then sends text messages to users phones suggesting that they might want to meet so and so because of common interests and being nearby. Despite there being some positive uses of Gatsby, this is the kind of mobile application that just raises a lot of red flags for some consumer.

• Over-sharing and Location Awareness – The following is a guest blog post provided by Frank Groeneveld, Barry Borsboom and Boy van Amstel. They are the creators of PleaseRobMe.com, a website that uses Twitter’s search functionality to show location-based messages. Their goal is to raise awareness about the potential risks of location-awareness and over-sharing. The opinions here are theirs only and do not necessarily represent those of CDT.

• Foursquare Graffiti Appears Across College Campuses – As many universities digitize the conventions of the college visit by geotagging points of interest or including history lessons as you navigate campus via smartphone, many officials are running into issues with those defacing the community space.

• Snacksquare Connects Foursquare Merchants to Customers – Quick Pitch: Snacksquare is a location-based advertising provider that facilitates local businesses automatically delivering SMS text messages to potential customers that check in on their mobile phones near a venue. Genius Idea: You might consider it educated cheating or just intelligent pre-night out planning, but Snacksquare helps users find Foursquare deals faster than during actual gameplay

• Foursquare Launches An Obvious, Brilliant Business Model – Right now Foursquare isn’t charging businesses for the dashboard because they want to see how people use it and improve on it, and we don’t think it would be smart to charge for it at all.

• 5 Real-Time Location Trends to Watch – Combining location and real-time data is hot, according to Joe Stump, CTO and co-founder of SimpleGeo — so hot, in fact, that it was the topic of his talk at The Next Web ‘10 this week in Amsterdam. Intrigued by the possibilities highlighted by Stump during his speech, we grabbed the former lead architect of Digg (Digg) for a more in-depth look at the future of real-time location and where the big growth areas might be.

Extra:

• Tumblr Raises Another $5 Million From Spark and Union Square. Now It Wants Your Money. – Who wants to bet on a Web company with lots of users but very little revenue? The same people who bet on it before. Spark Capital and Union Square Ventures have poured another $5 million into Tumblr, which lets people quickly and easily set up lightweight blogs.

• OfficeTalk, un’idea di Microsoft per il microblogging aziendale – Nel blog del sito OfficeLabs di Microsoft, il 17 marzo è comparso un post nel quale si parla di uno studio, attualmente in progress, riguardante l’impatto dei social network sul business, in particolare quali benefici può portare l’uso del cosiddetto microblogging in ambienti aziendali.

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